HUBLOT = Εγγυηση

[Megalos]

The "Hublotista" chip card guaranteeing the authenticity
of Hublot watches has proved its worth
Hublot took a pioneering step in 2009 with the launch of an electronic identification
system for its watches, using the "Hublotista" chip card developed by WISekey. A
few months after the introduction of the WISeAuthentic platform, an innovative
measure designed to combat counterfeiting in the watchmaking industry, it has
proven its worth to the Swiss watchmaker.
Hublot boutiques are now equipped with a system for reading this new digital certificate,
as will be 80% of points of sale by the end of 2010.
For anyone buying a Hublot watch, the first stage in authentication takes place at the
premises of the official retailer. When the customer has selected a model, the retailer is
identified by the system as one of the brand's approved stockists, using their own card
which connects directly to the brand's headquarters in Nyon. The retailer then connects
the "Hublotista" card which comes inside the box of every watch, activating the
international warranty for the watch in front of the customer.
Thanks to this device supplied during purchase (reader and chip card), the owner of the
Hublot watch can go online and check the traceability of their watch, its serial number and
all the other useful information relating to the model, such as its instructions. Owners can
also enjoy access to the "Hublotista Club " which guarantees them anonymity. This
secure platform is only accessible to owners of a Hublot watch and offers them
information on new features and developments, and allows them to participate in online
discussions or even receive invitations to various activities hosted by the brand.
The Hublotista card is like a passport for the watch, and allows information on its history
and the various services carried out by Hublot's official After-Sales department to be
retraced in an instant.
The contribution this technology makes to guaranteeing the authenticity of Hublot
watches and the credibility of the brand are clear to CEO Jean-Claude Biver: "We have
been able to achieve a very high level of protection for our products thanks to the
introduction of this electronic system, and I am delighted to be able to make a major
contribution to the fight against counterfeiting, which cannot be tolerated by the
watchmaking industry or the luxury sector in general… We must all continue to develop
further strategies to eradicate this scourge!".
ανακοινωση τυπου της Hublot που ξεκινα ενα ενδιαφερον συστημα επιβεβαιωσης γνησιοτητας των ρολογιων της
μπραβο στον JCB ...σωστη κινηση

[eisenberg]

Πολυ ενδιαφερον και πρωτοποριακο.Ελπιζω να το ακολουθησουν κι αλλες εταιρειες που πληττονται απο τις μαίμουδες...

[Georges]

Πολύ καλό..νομίζω οτι για ρολόγια από ένα ποσό και πάνω π.χ. 5Κ θα έπρεπε να εφαρμοστεί αυτό το σύστημα από όλες τις εταιρείες.

Φιλικά Γιώργος

[marios_ch]

εγώ το εχω ακούσει ή διαβάσει εδώ και καιρο αυτό...........

πάντως είναι πολύ καλή κίνηση κατά των μαιμούδων..... και λειτουργεί άψογα φαντάζομαι.......

[markosgr28]

ενδιαφέρον, εξασφαλίζει τον αγοραστή. Θα πρέπει να το ακολουθήσουν και άλλοι κατασκευαστές. Πόσοι από τους αγοραστές το γνωρίζουν όμως?

[marios_ch]

Δεν πιστευω να μην το ξέρουν οι αγοραστές Μάρκο...

εδώ το προωθούν στους μη αγοραστές........